Combining social and email is about more than sharing tools

Sharing tools are just a tiny detail in the convergence of social and email. Some thoughts on taking your social email marketing some steps further as I posted them yesterday on my blog.

Many email marketers have discovered that social media and email marketing can be a perfect fit. The list of ESPs that provide sharing tools and functions in their email marketing solutions keeps growing. The latest one (as far as I know) is Constant Contact and you can bet many will still follow.  Read More...